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ContraValues – Innovative Company Powered by Solid Values

INTEGRITY is the cornerstone of all we do and say on a daily basis in providing the products and services to our clients.  The foundation of our business, our employees’ livelihood and our future as a company is based on the trust and respect we have from our many lenders, equity partners and vendors we transact business with.  As a company we are entrusted with several hundred million dollars a year and we must never fracture that trust by compromising our integrity because it is paramount to our future success.
ACCOUNTABILITY is important at every level and facet of our business.  We believe no one is above being accountable – inside or outside of our company – and people should do what they say.  Bottom line:  be accountable for your words and actions.
RESPONSIBILITY cannot be delegated.  We can delegate the work, but not the responsibility.   It goes hand-in-glove with accountability.  Once we are charged with and accept a task, we take responsibility for the execution and completion and know we will be held accountable for the results.
CULTURE OF DISCIPLINE is important to our long term success as a company.  We believe in systems and certain methodology.  A culture of discipline is important to ensure our systems are used effectively to create the desired result.  We expect discipline within our organization and also from those that we work with on the outside; disciplined in thoughts, words and actions.
INNOVATION, CREATIVITY, & PERSONAL GROWTH will keep our company and employees on the leading edge of our industry.  We value personal development in each employee’s discipline to ensure we are always providing the best products; which the market demands.  Only with education and an environment that fosters creativity will ideas and results surface to the top.  We encourage employees and vendors to share their thoughts and ideas.  How can we improve our product?
PROFITABILITY is certainly what keeps the company running.  We value only profitable business and know that it is important to us and our partners as well as our local and national economy.  Profitability is listed last because we will not compromise our other values for the sake of profit.  We need to be profitable, but only under certain terms and when we have done everything else right.